The Advertising Guy
Since the day we are born till the day we shut our eyes, there is one thing that remains constant. A thing which magnifies with time through different mediums and adapts to the fast-track changing environment. It's not seasonal, in fact it's being done every second, even as we speak. Advertising. What do you know about it? No, it's not just mere selling the product to the customer or attracting them. Advertising is an art, a creation, a jingle, a tv commercial, a pamphlet, a hoarding, the pop up on your computer screen, the 20second video which plays before your desired youtube video, the logos, the santa claus sitting outside a shop on christmas.. I hope you got the point. It is basically a form of luring the customers to buy the product. Good or bad, entertaining or sad, does not matter! If it sells the product, it works! I'm not making this up, the guru of advertising Mr. David Ogilvy said it. From a coffee shop to an online site, from a clothing brand to a real est